In this article I show you how to improve your search engine rankings using 27 quick search engine optimization tips.
Increase
your site's link popularity by increasing your internal and incoming links.
Internal links - Cross link all your sites and important pages within each site. This will maximize the Page Rank of all your pages within each web site.
Incoming links that you control - Create several small web sites related to your main site. Each site should only consist of a few pages. Then cross link them all together using the most important keywords. Don't forget to include links back to the main site.
Incoming links that
you don't control:
Ask sites that link
to your competitors to link to your site. To find out which sites
are linking to your competitors, visit a search engine and enter,
"link:" followed by the competitors' domain name.
For example:
link:www.yourcompetitor.com
Exchange links with
sites listed in the same category as yours in the major web
directories, such as the Yahoo!
Directory and the Open Directory.
Find sites that accept site submissions. Visit your favorite search engine and search for:
"add url" "your keywords"
Also try searching
for the actual submission page using its page name.
For example:
addurl.html, addsite.html, addlink.html, etc.
Include
a TITLE tag as the first META tag, directly after the HEAD tag.
For example:
<HTML>
<HEAD>
<TITLE>Webcraft.ws Marketing Software Tools Reviews</TITLE>
...
-
Try
to avoid stop words in your TITLE tag. Stop words (a, an, and,
but, he, her, his, i, in, it, of, on, or, she, the, etc.) are common words
and characters ignored by some search engines to enhance the speed and
relevancy of their search results.
-
Include
a META DESCRIPTION tag, directly after the TITLE tag. Include the most
important keyword phrase for the web page as close to the beginning of the
description as possible.
For example:
<HTML>
<HEAD>
<TITLE>Webcraft Marketing Software Tools Reviews</TITLE>
<META NAME="description" CONTENT="Webcraft Marketing
Tools is the leading review site for the very best internet marketing
tools for web marketers and webmasters.">
...
-
If you use
a META REFRESH tag, make sure it is set to refresh after 30 seconds.
<META
HTTP-EQUIV="refresh" CONTENT="30;
URL=http://www.webcraft-marketing-tools.com">
Some search engines
consider pages that refreshes under 30 seconds as spam. I recommend using
a JavaScript redirect tag, if you require a quicker page refresh.
For example:
Step 1 - Paste this code into the HEAD
section of your HTML document. Change the 3000 to whatever number you
like. 1000 represents 1 (one) second.
<SCRIPT
LANGUAGE="JavaScript"><!--
function redirect () {setTimeout("change()",3000);}
function change ()
{window.location.href="http://www.webcraft-marketing-tools.com";}
//--></SCRIPT>
Step
2 - Insert the onLoad event handler into your BODY tag, so that the
JavaScript code is executed when the page loads.
<BODY
onLoad="redirect()">
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Free List
Webcraft.ws
Website: http://webcraft.ws
PO BOX 12216 Die Boord 7613 Stellenbosch
South Africa Tel: +27-0720390184
E-mail: info@webcraft.ws
About the Author: Gerald Crawford: born in South Africa, studied electronics, telecommunication, eco-travel and african travel concepts. He taught tourism in South Africa and the United Kingdom. If you have any questions or comments please e-mail me on. E-mail Address:
gerald@12234455.co.za
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