Ford Motor Company, Governors Highway Safety Association Teach Teens Critical Skills Needed to Become Safer Drivers
DEARBORN, Mich., Sept. 4 /U.S. Newswire/ -- As millions of teenagers head back to school this month, the Ford Motor Company and the Governors Highway Safety Association are focusing on the issue of safe teen driving by promoting their Real World Driver: Driving Skills for Life program to principals of every public high school in the country (20,000).
According to the National Highway Traffic Safety Administration (NHTSA), more than 6,000 teens die each year from injuries resulting from car crashes -- making it the number one killer of teens in America.
Originally launched and sent to all public high schools last spring, Real World Driver is a multi-year, educational campaign aimed at teens, parents and the education community. The program includes a half-hour video, teacher's guide, brochures, posters and an interactive Web site -- http://www.realworlddriver.com -- that provide teachers, students and parents with more information about driving skills, including an e-learning activity and online quiz for a chance to win one of more than $75,000 worth of exciting prizes. This fall, a second mailing will go out to the schools reminding them about the program and how to access the materials.
"Unfortunately, car crashes remain the number one killer of our teens. Yet, the good news is that many of the crashes and resulting injuries and deaths could be prevented if teenagers better understood the necessary skills for safely driving motor vehicles," said Susan Cischke, vice president of Environmental and Safety Engineering, Ford Motor Company." Real World Driver has been designed to illustrate safe driving techniques in key areas that safety experts say are of particular importance to novice drivers."
Preliminary feedback from teachers and students has demonstrated the program's effectiveness. To date more than 500 teacher response cards have been received from all 50 states. Reports indicate that the materials are being shown by at least two to three teachers per school to an average of 167 students per school, reaching a total of approximately 3 million students nationwide. In addition, teachers give the materials, especially the in-class video, high marks with an average rating of 4.4 on a scale from 1 to 5.
Similarly, since the program's launch in May, the program's Web site has received an average of 4,000 visitors a week.
Ford partnered with GHSA, which represents state highway safety offices, to ensure that Real World Driver is promoted in states and local communities. "We're excited to partner with Ford on this program and feel strongly it will help raise awareness of the teen driving issue among parents, teachers and students," said GHSA Executive Director Barbara Harsha. "We are also optimistic that Real World Driver will encourage teens to get more supervised driving time with a focus on specific driving skills."
In addition to the September refresher mailing to all public high schools, Ford and GHSA will host various regional press events and Ride and Drives this fall, as well as exhibit, speak and/or sponsor various events. The tentative schedule of events is:
September 6-10, American Association of Motor Vehicle Administrators Annual Meeting, Philadelphia, PA
September 11-14, Mothers Against Drunk Driving National Conference, New Orleans, LA
September 25, Congressional Black Caucus, Washington, DC
October 16, MA Real World Driver Launch, Boston, MA
October 22, GA Real World Driver Launch, Atlanta, GA
November 21, CA Real World Driver Launch, San Francisco, CA
November 23-November 30, San Francisco Auto Show
For more information on Real World Driver please visit http://www.realworlddriver.com.
http://www.usnewswire.com/
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Ford Vehicles - http://www.fordvehicles.com/
Official site for Ford's cars and minivans, trucks, and SUVs. Includes in-depth information about each vehicle, dealer and vehicle locator, and special events and programs.
Ford Heritage - http://www.fordheritage.com/
Official site offering a historical review of the company and various models.
Ford South Africa - http://www.ford.co.za/
Official Ford South Africa site.
Ford Customline - http://www.bitcon.no/~gunnar/customline.html
History of models from 1930's to 60's. Offers photo gallery and discussion forum.
Superford.org - http://www.superford.org/
Information for the practical automobile owner and the performance enthusiast. Includes free webspace and e-mail.
Mustangsandmore.com - http://www.mustangsandmore.com/
Forum sections covering Ford, Mercury, Lincoln, and Ford trucks.
The Roaring Forties - http://www.gt40.org.uk
Ford GT40 history, news, model versions, gallery and advertising history.
A Ford Page - http://www.acarshow.com/ford.html
Features pictures of Mustangs, Torinos, Cobras, Thunderbirds, trucks old and new, and other cars.
Performance Ford Magazine - http://www.performancefordmag.com/
For owners, drivers and enthusiasts. Contains events, subscription details, photo gallery, editorials, forum, classifieds, and a list of clubs.
Taunus Homepage - http://www.geocities.com/MotorCity/Track/6599/
History, impressions, other dream cars, the market, and addresses/links. German and English versions.
Ford Flathead V8 Engine - http://www.vanpeltsales.com/FH_web/flathead_home.htm
Resources for specifications, model identification, and parts drawings for the Ford flathead V8-powered cars built from 1932 to 1953.
Early Ford Models in South Africa - http://www.dyna.co.za/cars/ford.htm
Information and picture galleries of 1908-1936 vehicles.
Fox Body Owners' Club - http://www.ford-fox.org/
Dedicated to the owners of all of Ford's Fox-based vehicles.
1957Ford.com - http://www.1957ford.com/
History, information, specifications, and picture gallery of the 1957 Ford.
Hotfords.com - http://www.hotfords.com/
For classic and performance Ford enthusiasts.
Fast Wheels - http://members.tripod.com/fast_wheels/
Internet automotive magazine focusing on Ford.
Fordlovers.com - http://www.fordlovers.com/
Free directory of Ford-related information, manufacturers, suppliers, and repair facilities on and off the internet.
Ford Fairlane and Torino - http://www.fordfairlane.com/
Dedicated to the 1968-1969 Fairlane, Torino and Ranchero. Photo gallery, market prices, production figures and codes, and other technical information.
56meteor.com - http://www.56meteor.com/
Facts, figures and pictures of the 1954 1955 1956 and 1957 Meteor. A unique, totally Canadian, classic car built by Ford of Canada.
Ford Festiva Com - http://www.fordfestiva.com
Offers technical information, performance and styling modifications, maintenance tips and classifieds for the 1988-1993 Ford Festiva.
Fast n Fancy Fords - http://www.fancyfords.com/
Contains links to Ford Thunderbird, SVT, Probe, Mustang, and Lightning related mailing lists.
American Ford Granada & Mercury Monarch Enthusiast Site - http://www.ford.an.pl/granada/
Features owners cars, photo gallery, forum, and related links.
Fabulous Fairlanes and Great Galaxies - http://l964fairlane.tripod.com/
All about the 1964 Ford Fairlanes and 1963 Ford Galaxies. Includes restoration information and pictures.
1932 Ford Roadster - http://www.geocities.com/ronbjerke/pineappleprincess.html
A nostalgic look back to a street rod built in the late 1950's that has remained unchanged to this day.
GT40 Forum - http://www.gt40s.com/
Forum for discussion on Ford GT40s, both real and replica.
Geoff Infield's Ford V8 Page - http://www.geocities.com/infieldg/v8main.html
Dedicated to Ford V8s from little Windsors to the big FE and Y-blocks.
Ford City - http://www.fordcity.stangnet.com/
Photos and links of all years Fords: pro-street, classic, custom, race cars, show cars, old cars, new cars and trucks.
The Green Slime - http://demolitionman5.tripod.com/sevespageofstuff/id2.html
Dedicated to a 1965 Fairlane 500 Hardtop, includes a photo gallery and vehicle history.
Horsepower Down Under - http://www.fortunecity.com/silverstone/cosworth/250/
Contains information and pictures of Australian made Fords, as well as some pictures of other makes taken from various motor shows.
1966 Ford Fairlane Station Wagon - http://www.geocities.com/MotorCity/Garage/9066/webdoc1.html
Photos and restoration story of a car bought for $5 in 1995.
Fordcustoms.com - http://fordcustoms.com/
Contains forums, technical articles, news, and photo galleries.
Ford Taunus GT Homepage - http://www.taunus.nl/GT/eng/eng.htm
Ford Taunus 2.3 GT restoration and information. Includes pictures.
Ultimate Ford GT90 Site - http://www.geocities.com/hockey_sucks/GT90.html
Includes information, tips, and pictures.
Angry Motorsport - http://www.angrymotorsport.com
1972 Ford Consul 3000GT Rally Car and Consul GTs in Motorsport in the 1970s.
Ed's Anglia - http://hometown.aol.com/coglios/EdsAnglia.html
1948 Ford Anglia street rod project features pictures of the work in progress.
Ford Lasers - http://cust.idl.com.au/lasers/
Pictures and information about modified Lasers.
Duratec Mailing List - http://groups.yahoo.com/group/Duratec/
Forum for the modification of the Ford Duratec V6 engine.
Fast Fords and Car Audio - http://www.angelfire.com/tx4/Fastfords/
Photographs and information on various Fords.
Frank's 1936 Ford - http://members.aol.com/kid36/auto/howto/index.htm
Personal site with restoration pictures of Frank's 1936 Ford coupe.
My 1956 Ford Victoria - http://Members.aol.com/fordvicky/index.htm
Dedicated to the author's 1956 Ford Victoria. Includes pictures, the story of the car and a guest book.
Zetec Motor Message Board - http://groups.yahoo.com/group/Zetec/
A forum for the modification of the Ford Zetec DOHC 4 cylinder engine.
Ford's Performance Cars - http://fordsperformancecars.tripod.com/
Features Australian Fords including FalconGT, Coupe, Laser, Mustang and T-Series. News, model specs and photos.
1959 Ford - http://www.59ford.com/
A look at the 1950s Ford cars.
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